After working for international high end fashion houses. Jenny decided to start a store on a popular US marketplace for handmade goods - selling what she has always loved jewellery. Through word of mouth and wonderful reviews by customers all over the world, the business grew rapidly. J&CO became one of the fastest growing stores of 2014. We even became the top 1% of sellers, as reported by the ecommerce analytics, Marketplace Pulse.
Due to overwhelming requests to expand our jewellery line, in 2016, we started a brand new chapter and opened our own online flagship store you know and love today.
J&CO Jewellery is setting the standard for jewellery to be pieces of self-love and freedom of expression. We are moving away from the facade where jewellery was seen as an inaccessible status symbol. We are dedicated to creating demi-fine high-quality handcrafted jewellery that not only lookd good, but feels good - even on sensitive skin.
It is our firm belief that jewellery should be accessible to all and we do our best to maintain our fair prices by working directly with ethical manufacturers and resources to avoid the traditional overpriced markups.
Started as a hobby, pieces sold in USA marketplace
Expanded to European and Canadian markets.
Named TOP 1% SELLER based on the number of items sold
Official online flagship store launches
Retail sales expands to Middle East and Asia
Retail sales expands to rest of the world
Our first ever SOLID GOLD collection launches
We are proud to have amazing and loyal customers from all over the world. By providing affordably priced high quality premium jewellery, we want you to find freedom in expressing yourself. Wherever you are in the world, the US, Europe, Canada, Scandinavia, Middle East, Asia - we hope you find joy in the little sparkly things in life.
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